Apple majorly updated their eBook reading app for iOS. The updated app includes a new category for textbooks. With the release of iBooks 2.0, iTunes 10.5.3, iBooks author, and new partners controlling 90% of the textbook publishing market on board, textbooks will be revolutionized. iBooks titles can include animations, diagrams, videos, photos, and top notch navigation. Apple has reinvented the textbook by adding interactivity, making them engaging to the reader. To top it all off, most educational titles on the iBookstore are available for $14.99 (or less).