mobile news

27 percent of Americans get news via mobile devices


While technology may be adding to the appeal of traditional news, technology intermediaries are capturing even more of the digital revenue pie. In 2011, five technology giants (Google, Microsoft, Facebook, Yahoo and AOL) generated 68 percent of all digital ad revenue, accordingto the market research firm eMarketer — and that does not include Amazon and Apple, which make their money from devices and downloads. By 2015, roughly one out of every five display ad dollars is expected to go to Facebook, according to the same source.

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