Some pollsters think the support for Barack Obama is being vastly underestimated because of the prevalence of cell phones. In fact, pollster Stan Greenberg says cellphone only users are 11% more likely to vote for Obama.
President Obama’s campaign was the first ever to accept donations by text. Governor Romney’s campaign joined him shortly thereafter. Though carriers capped the amount of donations an individual could give through this method, it proved to be highly effective for the president.