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disruptive technology mobile development

Retailers Use Mobile to Lure Customers Into Stores

Today’s news of Black Friday madness is making the “holiday” even more unappealing to the average shopper.  From long lines to outright violence shoppers are looking to the Internet for comparable deals and an overall better (and safer) shopping experience. This New York Times story discusses how retailers are using mobile applications, like interactive store maps and real-time parking availability apps, to enhance the physical shopping experience for deal hunters.

By mzl10

Librarian and kindness enthusiast.

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