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eGood making an easy way to donate when you buy

Instead of dumping your excess change into a little bin for a shady sounding fundraiser, eGood has made an app that makes it easy and non-invasive to donate to charities. When you buy from your favorite coffee shop for example, 5% of that will go to the coffee shop’s choice of cause. it’s still in beta version though and being tested with 25 businesses currently, but they hope to have individuals choose where their money goes, and businesses pick how big a percentage they can donate if it picks up traffic.

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