As one could tell from my previous post, it’s opening weekend for NFL football. This article reveals some data provided by a survey from Burst Media. Some of the data pertains to how American men (the main commercial focus of the NFL) look up sports information( game scores, player reports, fantasy football scores) on their mobile devices. As the number of owned mobile devices inevitably increases, marketing will become more focused on getting people to use their mobile devices for sports info. Which is where developers come in to the picture.