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Introducing Video Storytelling

A new project the firm has been working on is an iPhone video app called Spark Camera. While there are already tons of video apps out there — like Viddy, 8mm, and not to mention social media apps like Snapchat and Instagram that feature video — Ideo’s app is a bit different.

Developed to make video recordings more intuitive and fun, the app lets users edit together various scenes with music and filters.

http://news.cnet.com/8301-1035_3-57607014-94/ideo-ignites-storytelling-with-iphone-video-app-spark-camera/ 

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