This article discusses an app created by Roambi. The app allows you capture data from spreadsheets and other documents in order to visualize it for yourself and others. The article talks about how the app is focusing on skeumorphics and the flat design of iOS7, something that we talked about in class. The app also talks about the whole design process for iOS7, how Roambi rebuilt the app in order to provide the best UI possible. A thing that I found interesting was the precision required in when to release the app. Roambi has waited to release the app because they want users to become accustomed to the new interface of the mobile operating system. Although there is a rush to quickly optimize apps, Roambi is taking their time in order to provide the best.