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mobile news

Twitcasting

A app that has successfully spread in japan is starting to turn heads. Twitcasting is an app similar to twitter, however you broadcast and watch live video feed. The app also pushes the videos to your twitter feed so that people can see. It’s mostly popular in japan, with brazil and mexico not to far behind. The company is hoping to see how it goes in america, however they may have some legal issues with twitter itself. The app to download is very unusual, you must download two apps, one to make the video and the other to publish it. WE already have instagram video and vine that does it in one single app. Although twist casting has not become popular in america, it is available for download on android and iPhone.

Source: http://venturebeat.com/2013/11/22/this-social-video-app-is-more-popular-than-facebook-in-japan/

Categories
Android iOS mobile news Windows 8

Twitter Now Allowing Targeted Advertising By WiFi Connection, OS Version, and Mobile Device.

Twitter is joining the likes of Facebook and Google when it comes to selling more personalized advertising. The company is allowing advertisers to target ads by mobile device, WiFi connectivity, and the version of what OS they are using. Twitter already allows targeting by other demographics; however this more specialized advertising will allow companies to dedicate resources more efficiently.

Click here for more information.

Categories
mobile development mobile news usability

LinkedIn Retools For Mobile: Your Phone As 4-Way Job Line

LinkedIn is retooling the money-making engine of the company — sophisticated recruiting and job-advertising services — so that they will work in full on smartphones. In a LinkedIn blog post, Barrile explained that the mobile version will let corporate users carry out traditional Recruiter tasks such as responding immediately to candidate messages sent through LinkedIn’s version of email (known as InMail.) It will also will let users view the full member profiles created by LinkedIn’s 238 million members — or collect hiring manager feedback on candidates. LinkedIn also is widening ways of delivering job-related ads on mobile devices, moving in tandem with other social media companies such as Facebook and Twitter.

 

Read the full article here:  http://www.forbes.com/sites/georgeanders/2013/10/16/linkedin-retools-for-mobile-your-phone-as-4-way-job-tool/

Categories
mobile news

IPO in the works for Twitter as they aim to go public

Earlier this year Twitter filed an S-1 IPO statement with the SEC to state its interest in moving the company to become publicly traded. As of this week the S-1 statement has become general public record so that investors can have access to the companies financials records. To enhance the desirability of their stock they look to raise $1 billion in the the initial offering by vamping up advertising and killing off third party Twitter apps to direct all traffic to their website and apps. That would be a huge move for the company because it would affect all of its two hundred thousand plus users. The company would be underwritten by investing giants Goldman Sachs and Morgan Stanley to name a few. Twitter would trade under the ticker symbol TWTR.

Source

Categories
iOS iPad iPhone usability

Twitter’s Attempt To Reel In Users

Aside from Twitter’s most recent announcement to launch an IPO, which has been discussed in a previous blog post, they also plan to make a new iOS application that focuses more on multimedia rather than text-based tweets. Why? Mostly, because nobody cares to read a conversation you’re having with someone else. They want to read the little 240 character statements you make, and you only. Twitter currently has 1 billion users but only 250 million “consistent” users. The 750 million, myself included, either no longer use their account or only rarely do. In an attempt to draw back these long lost users, they plan to remove the Home, Connect, Discover and Me tabs, in lieu of a simplified swipe-navigation layout. They’re also hoping to bring in more people who are not as tech-savvy as their regular users. I don’t plan on returning to Twitter because the last thing I need is to worry about another social media site to use, but I still think it’s a smart move on their part.

via: http://www.sci-tech-today.com/news/Twitter-Beefing-Up-iOS-Mobile-App-/story.xhtml?story_id=10000C82ADH8

Categories
Android mobile development mobile news usability

Twitter Redesign Beta for Android Devices

Probably lost in the wake of news concerning Twitter’s confidential IPO filing is a revamp of their app on Android devices. This week Twitter released a beta to those who signed up for it. Designated “version 5.0,” an attractive new sliding sidebar has been added in addition to new navigational options placed on it. The sidebar will list the various new and old options over top a background of your blurred photo header. There will also still be a horizontal bar at the top of the app featuring many or all of the same options complete with search and tweet icons and notifications counter.  The look and sound of these “renovations” is very appealing, but there is no definitive decision on whether the changes will be officially published in an update. Twitter likes to experiment, as stated in their blog post, so this might all be subject to how well the beta is received.

I am excited about the possibility of these details being implemented and find it interesting that they are being initiated solely on Android devices at the moment. One anticipated concern with the new design that I am curious about is whether the sidebar will require a screen press or if it may just be swiped open and closed, as this is something that might potentially bug the app’s users if implemented being accessible only via an screen press button.

 

Source: http://venturebeat.com/2013/09/12/twitter-android-app-2/

Categories
mobile news

Twitter Is Going Public, Files S-1 With SEC

Twitter has confirmed today that they are going public by filing an S-1 with the SEC. This move was made because many of the original investors want a return on their funds, the last private money came in valued over $10 billion. When Twitter goes public they are expected to be valued around $15-20 billion, which is no where near Facebook’s $100 billion valuation when they went public. We’ll soon begin to hear about the company’s revenues and profit figures.

http://techcrunch.com/2013/09/12/twitter-is-going-public-files-s-1-with-sec/